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Dec 19, 2023Elon Musk's X Has Made Hundreds of Thousands From His Super PAC - Business Insider
Oct 23, 2024Elon Musk's super PAC has spent hundreds of thousands of dollars to promote content on X, underscoring how the billionaire businessman's politics and business ventures continue to collide.
The latest available ad-revenue data from X, the social-media company Musk bought in 2022, indicates America PAC has spent $201,021 on advertising since early July.
The ads from the PAC, which used the handle @theamericapac before assuming the handle @america this month, have generated nearly 35 million impressions, or views. All the ads have been targeted toward users in the swing states of Arizona, Nevada, Pennsylvania, Michigan, Wisconsin, Georgia, and North Carolina.
America PAC's most widely viewed promoted post accuses Vice President Kamala Harris of turning Georgia "into a border state" and urges viewers not to let Harris "burn our country."
The post, which has been seen more than 3.1 million times, includes a link to a voter-registration website run by the PAC.
Kamala Harris turned Georgia into a border state, hurting our economy and Georgia jobs, and now crime is on the rise.You can put a stop to Kamala’s chaos. Make your plan to vote today and help President Trump win Georgia and secure the border!
A spokesperson for America PAC declined to comment. Wired first reported on the spending on Monday.
The revenue X is making from America PAC is relatively small, and given that Musk has poured at least $75 million of his own money into the venture, he's far from making any sort of profit.
But the billionaire businessman has his eye on an even bigger prize: the election of Donald Trump.
If Trump is elected, Musk is set to have greater influence over the government. Musk has proposed a "government-efficiency commission" that the former president has pledged to adopt if elected.
America PAC has spent over $100 million to elect Trump, as well as at least $10 million on over a dozen House GOP candidates.
Over the weekend, Musk announced that he would award $1 million every day to registered voters in swing states who sign his petition, which some legal experts believe could be illegal.