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Dec 01, 2023Americans suing for right to buy Hermès Birkin bags add fraud, false advertising claims | South China Morning Post
Oct 15, 2024Plaintiffs in antitrust case over Hermès limiting ability to buy coveted bags to customers who purchase other items amend their complaint
US consumers suing French luxury house Hermès have revised their lawsuit once again, hoping to persuade a sceptical judge that the company is forcing buyers to spend thousands of dollars on other products before they can purchase one of its famed Birkin bags.
The consumers contend Hermès is violating US antitrust law by tying the purchase of other products to the ability to buy a Birkin bag. The amended lawsuit added false advertising and fraud claims.
Hermès and its sales staff “know that many of the people they induce to buy ancillary products will not in fact get a Birkin bag”, according to the lawsuit.
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